Tomfoolery is a new premium pre-mixed cocktails range. The vision is to offer a high end collection of pre-made cocktails, that are exceptionally well crafted and using the finest ingredients. Specialising in the classic favourites including Negroni, Manhattan, Old Fashioned, Sidecar, Whiskey Sour and Cosmopolitan. Providing 70cl bottles and individual sized bottles to upmarket farm shops, delis, upmarket department stores like Fortnum & Masons and boutique hotels like Hoxton Hotel.

Brand values were high end, cool, edgy and strong. With the name Tomfoolery, there had to be a slightly quirky twist to the high end, simplistic and stylish range. Knowing the ideal market and vision for the brand, I felt the brand identity needed a Mid Century vibe.

Imagine Mid Century furniture, leather armchairs, record players, parquet wood flooring, home drinks trolleys, geometric patterns, quirky illustrations.

Meet the Tomfoolery brand of pre-mixed cocktails…